Tourism Market Segmentation and Implications for Tourism Policythe Case of Rural Tourism in La Palma

  1. Flora María Díaz Pérez 1
  2. Carlos Fernández Hernández 1
  3. Juan Manuel Bethencourt Pérez 1
  1. 1 Universidad de La Laguna
    info

    Universidad de La Laguna

    San Cristobal de La Laguna, España

    ROR https://ror.org/01r9z8p25

Book:
Competitive strategies and policies for tourism destinations: quality, innovation, and promotion
  1. Flora María Díaz Pérez (ed. lit.)

Publisher: Nova Science Publishers

ISBN: 978-1-60876-475-4

Year of publication: 2010

Pages: 125-138

Type: Book chapter