Cambio de cultura y ‘coaching’ en un hotel

  1. Juan Carlos Martín Bello 1
  2. J. Rosa Marrero Rodríguez 2
  1. 1 Departamento de Dirección de Empresas e Historia Económica Universidad de La Laguna (España)
  2. 2 Departamento de Sociología y Antropología Universidad de La Laguna (España)
Journal:
Revista Atlántida: Revista Canaria de Ciencias Sociales

ISSN: 2171-4924

Year of publication: 2014

Issue Title: Impactos Sociales del Turismo

Issue: 6

Pages: 145-161

Type: Article

More publications in: Revista Atlántida: Revista Canaria de Ciencias Sociales

Abstract

This paper analyses a change process in a hotel in Tenerife (Canary Islands) that experienced in 2007 a very difficult economic, organizational and labour situation. However, a long-term coaching program enabled getting better and succesfully organizational outcomes. The purpose of this paper is to highligt relevant factors of this successful process. A qualitative and quantitative research methods were developed in order to analysis the change process and current culture organizatinal.

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