Consumer Loyalty

  1. Martínez-González, J.A.
  2. López, E.P.
Book:
Encyclopedia of Tourism Management and Marketing: Volumes 1-4

ISBN: 9781800377479

Year of publication: 2022

Volume: 1

Pages: 731-734

Type: Book chapter

DOI: 10.4337/9781800377486.CONSUMER.LOYALTY GOOGLE SCHOLAR