Juan Manuel
Bethencourt Pérez
Profesor Titular Universidad
Flora María
Díaz Pérez
Profesora Titular Universidad
Publicaciones en las que colabora con Flora María Díaz Pérez (2)
2010
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Tourism market segmentation and implications for tourism policy: The case of rural tourism in La Palma
Competitive Strategies and Policies for Tourism Destinations: Quality, Innovation and Promotion (Nova Science Publishers, Inc.), pp. 125-138
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Tourism product: Conceptualisation and characteristics
Competitive Strategies and Policies for Tourism Destinations: Quality, Innovation and Promotion (Nova Science Publishers, Inc.), pp. 1-20