Imaginando a imagem no turismouma viagem de ida e volta

  1. Santana-Talavera, Agustín 1
  1. 1 Universidad de La Laguna
    info

    Universidad de La Laguna

    San Cristobal de La Laguna, España

    ROR https://ror.org/01r9z8p25

Revista:
Revista Lusófona de Estudos Culturais (RLEC)/Lusophone Journal of Cultural Studies (LJCS) Revista Lusófona de Estudos Culturais

ISSN: 2184-0458,  2183-0886

Año de publicación: 2018

Título del ejemplar: Discourses and images of cultural tourism; 7–21 | 23–36

Volumen: 5

Número: 2

Tipo: Artículo

DOI: 10.21814/RLEC.343 DIALNET GOOGLE SCHOLAR lock_openAcceso abierto editor

Otras publicaciones en: Revista Lusófona de Estudos Culturais (RLEC)/Lusophone Journal of Cultural Studies (LJCS) Revista Lusófona de Estudos Culturais

Resumen

Currently, the role of the image in the development of tourism and, especially, as an element of differentiation of a destination area is widely recognized. This is reflected in the literature, which seeks to identify the variables that motivate the purchase or incentivize the decision process. However, the reference to feedback processes or control mechanisms of the image, as well as its creation, is unusual. This article aims to present a model of understanding these processes.

Fuente de los datos: Dialnet